I Hate Bon Jovi – Branding, Marketing, Design, and The Tyranny of Personal Taste

I Hate Bon Jovi. I Mean I Really, Really, Really Hate Them. If hating Bon Jovi was a medical condition I’d have to carry an injector with me to keep me from going into anaphylactic shock every time “You Give Love a Bad Name” came on the radio. I don’t hate the members of Bon […]

How Designers Really Work – The Down and Dirty Logo Design

This Ain’t Art School and You Can Toss Your Graphic Artists Guild Handbook Right Out the Window. This is the Real World. Sure, it would be nice to have three months and a $75,000 budget to design a logo but the majority of us will never be in that situation. Most of the time the […]

Flat Fee Versus Hourly Rates – How to Charge for Your Web Design or Graphic Design Services

How to Get Paid What You’re Worth by Using the Psychology of Pricing and Focusing Your Clients on Value Received. Doc, it Hurts When I Go Like This… A woman goes for a routine checkup. After the examination the doctor tells her to sit down and pulls up a chair next to her. “I’ve got […]